In an interview with Videogamer.com on the last day of E3, Crytek CEO Cevat Yerli said that after Crysis 3 and Homefront 2, Crytek will be exclusively making F2P games.
“As we were developing console games we knew, very clearly, that the future is onlineand free-to-play,” Yerli said, “Right now we are in the transitional phase of our company, transitioning from packaged goods games into an entirely free-to-play experience. What this entails is that our future, all the new games that we’re working on, as well new projects, new platforms and technologies, are designed around free-to-play and online, with the highest quality development.”
Their first stab at the F2P model is the PC exclusive FPS Warface, which will be running on their new social gaming platform GFACE, currently in beta.
But Yerli wants Crytek’s F2P games to stand out from the horde of other F2P games, so Crytek will still be pushing for AAA standard quality for the companies new games.
“As is evident in Warface, our approach is to ensure the best quality, console game quality. That implies budgets of between $10m to $30m – so no compromise there – but at the price-point of $0 entry. I think this is a new breed of games that has to happen to change the landscape, and be the most gamer-friendly business model.”
Why is Yerli moving Crytek in the F2P direction? Apparently he is not the biggest fan of the current business model. He believes that games are evolving from the old packaged goods they have been into services, and that the current model of DLC and premium packages is “milking the customers to death.”
Can’t say I disagree with him there. What do you guys of think of this move on Crytek’s part? Will it work or fail? Let us know in the forums or in the comments below.
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